Audi rewards loyalists with limited-edition sports car
Audi R8 GT Audi has created its first limited-production sports car targeted at the German automaker’s loyal R8 enthusiasts. The limited-edition R8 GT is an extension of the R8 Spyder and Coupe line....
View ArticleAudi reintroduces hashtag campaign for R8 push
Audi R8 German automaker Audi is out to market its R8 models with a second round of the “Want an R8” campaign, this time securing a 30-second television commercial spot and a Twitter contest. Audi is...
View ArticleAudi boosts desirability via Iron Man 3 film placement
Iron Man 3's S7 vehicle Audi of America is boosting brand awareness through a role in Disney and Marvel’s Iron Man 3 film that opens May 3. The German-owned automaker announced that it will again be...
View ArticleAudi pokes fun at $115K asking price of R8 model
Audi R8 model German automaker Audi is helping aspirational consumers manage their wallets to one day afford an R8 model through a comical social video. The price of Audi’s R8 model begins at $115,900,...
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